diff --git a/components/resources/brave_components_strings.grd b/components/resources/brave_components_strings.grd
index a118d9a0eef4..40754b01bc81 100644
--- a/components/resources/brave_components_strings.grd
+++ b/components/resources/brave_components_strings.grd
@@ -215,8 +215,8 @@
       <message name="IDS_BRAVE_REWARDS_LOCAL_ADS_DESC" desc="">Earn {{currency}} by viewing Brave ads. Ads presented are based on your interests, as inferred from your browsing behavior. No personal data or browsing history ever leaves your browser.</message>
       <message name="IDS_BRAVE_REWARDS_LOCAL_CONTR_TITLE" desc="">Auto-Contribute</message>
       <message name="IDS_BRAVE_REWARDS_LOCAL_CONTR_DESC" desc="">An automatic way to support publishers and content creators. Set a monthly payment and browse normally. The Brave Verified sites you visit will receive your contributions automatically, based on your attention as measured by Brave.</message>
-      <message name="IDS_BRAVE_REWARDS_LOCAL_ADS_ALLOW_CONVERSION_TRACKING" desc="">Allow conversion tracking</message>
-      <message name="IDS_BRAVE_REWARDS_LOCAL_ADS_ALLOW_CONVERSION_TRACKING_DESCRIPTION" desc="">Anonymously lets Brave know that you took an action in response to an ad. Disabling this may result in reduced earnings because you may receive fewer campaigns.</message>
+      <message name="IDS_BRAVE_REWARDS_LOCAL_ADS_ALLOW_CONVERSION_TRACKING" desc="">Allow ad conversion detection</message>
+      <message name="IDS_BRAVE_REWARDS_LOCAL_ADS_ALLOW_CONVERSION_TRACKING_DESCRIPTION" desc="">This will anonymously let Brave know that there was a response to an ad on this browser. Enabling this will increase earnings.</message>
       <message name="IDS_BRAVE_REWARDS_LOCAL_ADS_CURRENT_EARNINGS" desc="">Estimated pending rewards</message>
       <message name="IDS_BRAVE_REWARDS_LOCAL_ADS_PAYMENT_DATE" desc="">Next payment date</message>
       <message name="IDS_BRAVE_REWARDS_LOCAL_ADS_NOTIFICATIONS_RECEIVED" desc="">Ad notifications received this month</message>