diff --git a/src/udev/udev-builtin-net_setup_link.c b/src/udev/udev-builtin-net_setup_link.c
index 8e477751358b8..291f4dad48807 100644
--- a/src/udev/udev-builtin-net_setup_link.c
+++ b/src/udev/udev-builtin-net_setup_link.c
@@ -51,10 +51,8 @@ static int builtin_net_setup_link(struct udev_device *dev, int argc, char **argv
         }
 
         r = link_config_apply(ctx, link, dev, &name);
-        if (r < 0) {
-                log_error_errno(r, "Could not apply link config to %s: %m", udev_device_get_sysname(dev));
-                return EXIT_FAILURE;
-        }
+        if (r < 0)
+                log_warning_errno(r, "Could not apply link config to %s, ignoring: %m", udev_device_get_sysname(dev));
 
         udev_builtin_add_property(dev, test, "ID_NET_LINK_FILE", link->filename);