#Tracking Code
####In order for Retargeting to record the necessary events from your site, you have to insert the following javascript code right before closing the <head> tag.
<script type="text/javascript">
(function(){
ra_key = "your_retargeting_key";
ra_params = {
add_to_cart_button_id: 'add_to_cart_button_id',
price_label_id: 'price_label_id',
};
var ra = document.createElement("script"); ra.type ="text/javascript"; ra.async = true; ra.src = ("https:" ==
document.location.protocol ? "https://" : "http://") + "tracking.retargeting.biz/v3/rajs/" + ra_key + ".js";
var s = document.getElementsByTagName("script")[0]; s.parentNode.insertBefore(ra,s);})();
</script>
##Tracking Code function parameters
| Parameter | Type | Required | Description |
|---|---|---|---|
| ra_key | Text | Required | API Key. You can get it from your Retargeting Account > Settings > Docs & API. |
| ra_params | Object | Optional | An object with two parameters: add_to_cart_button_id and price_label_id. |
This code is loaded asynchronous, which means it won't slow down in any mode the page load time and it will work independently from your application.