GitHub - Yuexi-Li/MarketingAnalytics: For Marketing Analytics course

Name		Name	Last commit message	Last commit date
Latest commit History 50 Commits
DataSets for student projects		DataSets for student projects
Lecture 1 Introduction and R starter		Lecture 1 Introduction and R starter
Lecture 2 Regression Analysis		Lecture 2 Regression Analysis
Lecture 3 Marketing Mix Modeling		Lecture 3 Marketing Mix Modeling
Lecture 4 Segmentation		Lecture 4 Segmentation
Lecture 5 Binary Logit and Targeting		Lecture 5 Binary Logit and Targeting
Lecture 6 Bass Model and Forecasting		Lecture 6 Bass Model and Forecasting
Lecture 7 MNL model and Choice		Lecture 7 MNL model and Choice
Lecture 8 Bayes and Experiment Design		Lecture 8 Bayes and Experiment Design
Others		Others
R Graphics		R Graphics
.DS_Store		.DS_Store
.gitignore		.gitignore
Getting Started with R.pdf		Getting Started with R.pdf
HalVarian_causal-inference.pdf		HalVarian_causal-inference.pdf
MKTG3597_Syllabus_201709.pdf		MKTG3597_Syllabus_201709.pdf
_config.yml		_config.yml
index.html		index.html