Shorten the Introduction

README.md

@@ -1,10 +1,10 @@
 # The Human Rights Governed Approach to Content Moderation and User Privacy
 
-This is a thought experiment inspired by listening to [David Kaye on the Lawfare Podcast](https://www.lawfareblog.com/lawfare-podcast-david-kaye-policing-speech-online). The TLDR Version: David Kaye is a UN expert on free speech and the freedom of expression. He's proposed that tech companies, especially social media companies, look to international human rights law (and in particular the Universal Declaration of Human Rights) to guide their efforts at moderating content, especially. This approach leans towards allowing more freedom of expression, not less, but it does provide some guidelines for what content can and should be policed (and what the goals of such policing should be). Interestingly, Kaye also seems to suggest that taking an approach grounded in international law also gives companies a leg to stand on in terms of parsing which of the many national legal regimes they are going to adhere to and which they might decide to resist or ignore.
+A thought experiment inspired by listening to [David Kaye on the Lawfare Podcast](https://www.lawfareblog.com/lawfare-podcast-david-kaye-policing-speech-online). The TLDR Version: David Kaye is a UN expert on free speech and the freedom of expression. He's proposed that tech companies, especially social media companies, look to international human rights law (and in particular the [Universal Declaration of Human Rights](https://www.un.org/en/universal-declaration-human-rights/index.html)) to guide their efforts at moderating content, especially. This approach leans towards allowing more freedom of expression, not less, but it does provide some guidelines for what content can and should be policed (and what the goals of such policing should be). Interestingly, Kaye also seems to suggest that taking an approach grounded in international law also gives companies a leg to stand on in terms of parsing which of the many national legal regimes they are going to adhere to and which they might decide to resist or ignore.
 
-So out of curiosity, I re-read the [Universal Declaration of Human Rights](https://www.un.org/en/universal-declaration-human-rights/index.html) and found it really interesting to think about how a technology platform might craft their own content and privacy policies to reflect it's principles. Not everything in the Declaration applies: much of it is quite clearly about people's legal rights in police/court proceedings, for example. But what follows is an attempt to create a "manifesto" of sorts for tech companies based on the Declaration. I welcome thoughts, feedback, suggestions, etc. You know the drill, file an issue or make a PR and let's chat.
+I welcome thoughts, feedback, suggestions, etc. You know the drill, file an issue or make a PR and let's chat.
 
-## The Human Rights Framework for Tech Platforms:
+## The Human Rights Framework for Tech Companies/Platforms:
 
 1. In so far as technology companies/platforms are generally oriented around information and communication, their foundational value should be the freedoms of speech and belief:
 	- They should respect the right to freedom of thought, conscience, and religion (Article 18).