Welcome to InsightFlix, a comprehensive Tableau dashboard project that explores Netflix's vast library of movies and TV shows. This dashboard visualizes key insights into content production, viewer preferences, and trends, making it an invaluable tool for understanding how Netflix caters to its diverse audience across the globe.
- Project Overview
- Features
- Dashboard Highlights
- Technologies Used
- How to Access the Dashboard
- License
This Tableau project offers a deep dive into the world of Netflix, visualizing over a decade of data (2008-2020). The goal is to provide meaningful insights on how Netflix's content has evolved over time, how different countries contribute to content production, and which genres and actors dominate the platform.
The dataset includes details like movie and TV show genres, content ratings, yearly additions, country of origin, and the top-rated actors. With this dashboard, users can easily explore trends that may guide future content strategies and audience engagement.
- Movies & TV Shows by Year: Understand the proportion of movies and TV shows produced each year, from 2008 to 2020.
- Movies & TV Shows by Country: Discover where Netflix produces most of its content, visualized through an interactive world map.
- Top 10 Ranked Ratings: Analyze content based on ratings like TV-MA, TV-14, PG-13, and more to understand viewer preferences by age group.
- Top 10 Ranked Genres: Find out which genres (e.g., International Movies, Dramas, Comedies) dominate Netflix’s offerings.
- Shows Addition Trends by Year: Track the addition of new movies and TV shows to Netflix over the years.
- Top 5 Ranked Actors: Explore the most frequently appearing actors on Netflix, with a special focus on Bollywood actors.
- Content Production Trends: Netflix has produced over 5,270 movies and TV shows from 103 countries, with content heavily skewed towards movies (71.21%) compared to TV shows (28.79%).
- Global Contributions: Countries like the USA, India, and Russia are major contributors to Netflix’s content library.
- Genre Popularity: International Movies and Dramas lead the genre rankings, followed closely by Comedies and International TV Shows.
- Actor Dominance: Indian actors, such as Anupam Kher and Shah Rukh Khan, dominate Netflix’s global content offerings.
This dashboard provides Netflix with actionable insights to guide future content strategies, considering geographical trends, viewer preferences, and genre popularity.
- Tableau: For creating interactive data visualizations.
- SQL Server Management Studio (SSMS): To manage the data source.
- SSIS (SQL Server Integration Services): To perform data extraction, transformation, and loading (ETL) processes.
- Data Source: Netflix content database generated locally.
The dashboard is hosted on Tableau Public for easy access. You can explore the dashboard via the following link:
🎥 Netflix Content Dashboard on Tableau Public
- Open the Tableau Public link provided above.
- Interact with the dashboard by filtering content by year, country, genre, rating, or actor.
- Dive into specific content to see details like description, rating, genre, release year, and more.
This project is licensed under the MIT License. See the LICENSE file for details.
For any questions or further information, feel free to reach out via email or open an issue in this repository.
Happy Exploring! 🌟